Unmatched product variety, unmistakable presentation.

Finest variety

This is where you’ll find prime products to satisfy the highest demands (including smoked salmon and gravlax, both fresh and frozen) in appropriate package sizes. The selection is large and the products are in an unrivalled class of their own. Belly flaps, dark meat and the skin is removed: only the best is good enough for our Platinum products. High repeat purchase rates confirm a uniquely high quality that inspires customers – and simply tastes better.